OPINION: Bring back Woolies’ vibrators

OPINION: Bring back Woolies’ vibrators

Complaints against the supermarket chain Woolworths . The complaints were pretty predictable – that stocking vibrators in a supermarket would lead to the 鈥榮exualisation of children鈥. For example, Roslyn Phillips from 鈥楩amilyVoice Australia鈥 said: 鈥淪ociety is already suffering massive problems with young children being over-sexualised 鈥 this move by Woolies just makes the problem worse鈥.

It鈥檚 an argument we hear a lot, and one that shows an ongoing lack of maturity in our society around sex. I appreciate the concern about the sexualisation of children, but there is a big difference between sexualising kids and talking about sex with kids.

We still seem to want to live in a world where we can hide sex from children 鈥 where we can shield their eyes and block their ears until they鈥檙e 18 and old enough to 鈥榟ave the talk鈥. It鈥檚 part of a mood in our society that still treats sex as dirty and therefore something we need to shield from children. As sexologist Nikki Goldstein argued about Woolworths鈥 sex toys: 鈥淲e are taught to view such products as dirty, naughty, shameful and outside the boundaries of normality, and that’s wrong鈥. The controversy over the 鈥榬ip n roll鈥 campaign in Queensland last year was another good example of this.

The problem is that this creates an idea that sex is an odd and bad experience 鈥 one we must hide from. This can lead to long-term negative perceptions around sex, harming what should be a positive experience for people. But it also means that kids start to get information of sex from other means 鈥 most likely exploring porn on the Internet. Growing up and not being out, it was often through porn where I explored the idea of gay sex. This builds unrealistic expectations and understandings of what sex is all about.

Talking about Woolies鈥 sex toys, Terri Kelleher from the Australian Family Association argued: 鈥淒o we really need to be explaining to our children what a vibrator is whilst walking down the supermarket aisle? It completely undermines that parental prerogative as to when and how you raise these sorts of things with children鈥.

The problem with Kelleher鈥檚 argument is that we seem to want to shut down those conversations whenever the opportunity arises. We use kids as a way to hide from having mature conversations about sex in our society 鈥 whether with children, or amongst adults. This doesn鈥檛 mean we should encourage the sexualisation of children. But we can鈥檛 hide sex either, and even if we could, we shouldn鈥檛. Sex is a natural part of our lives, and one we should celebrate, not feel ashamed about. The conversations may be difficult, but as a society we need to have them.

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5 responses to “OPINION: Bring back Woolies’ vibrators”

  1. Is this for real? Are you freaking serious? Vibrator’s in the supermarket? You’ve got to kidding. I’m in no way a prude, but this is disgusting. What kind of moron even has the nerve to suggest this in a Woolies ‘planning meeting’ let alone employed by an even bigger moron to think ‘oh yeah, what a great idea, let’s do it!’ As for all the ‘peace, love and “people should be allowed to express their sexuality”‘ crap from some comments… Are you freaking serious?! When the hell did this EVER become OK? Let’s have some class, dignity, respect and decorum – leave the “toys” in shops that sell them and just keep stocking my fresh milk and vege please Woolies and fire the morons that ever thought this was OK. What a joke.

    • Like I said – the immaturity that surfaces when discussions regarding that oh so sinful act is mentioned is truly disheartening. Our society seems to be crawling back to the Dark Ages.

  2. It’s so nice to hear a sensible discussion about sex toys and sex in general. It seems to show a shocking immaturity with our society regarding sex toys and vibrators in particular. All we can do is keeping talking sense until we prevail!

  3. This article keeps on referring to sex. Sex is natural and good when performed appropriately. Now a vibrator is another thing. It’s not about a patent trying to explain sex, it’s trying to explain perverse uses of sex. Big difference!

  4. It reminds of when library’s where removing copies of 50 shades, it’s ridiculous. We should celebrate our sexuality and talk openly about pleasure and it’s importance in our lives. It’s what we believe in at gasm.org, let’s take away any shame of pleasure